Sales Manager SDA | HRK
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The HRK Consumer Goods team supports companies operating in the FMCG industries and in similar areas in building effective teams. Actively cooperates, among others with producers and distributors of consumer electronics or DIY. The team cooperates with over 150 clients and has successfully completed over 800 recruitments. In addition to recruitment projects, the team has completed many consulting projects such as market mapping, HR consulting and management programs for the strongest FMCG brands on the market. The team operates within HRK S.A. one of the largest consulting companies in the field of human capital management. HRK offers recruitment services for middle and senior management, executive search services, research and development of professional potential (including Assessment & Development Center research), building career paths, as well as employer branding and HR and payroll services.

Our client, international Consumer Electronics company, is looking for is looking for an experienced candidate for the position of:

Sales Manager SDA
województwo: mazowieckie

The purpose of the role is to develop and execute winning channel and category plans and point of purchase solutions for Small Domestic Appliances category. The aim being to deliver market shares and sales growth in the open market and alternative channels. Sales Manager will manage the team of three Key Account Managers.


  • Develops and ensures alignment for annual business planning internally and with customers
  • Manages team of Key Account Managers
  • Responsible for new item sell-in and processes throughout product life cycle
  • Item setup, in-store placement, sell-thru, forecasting, in-stock, pricing, EOL
  • Ensures promotional alignment internally and with customers
  • Identify and develop new business opportunities and business relationships which result in the achievement of increased revenue, profitability and market share
  • Ensures in-store alignment, support and communication
  • Optimizes customer contribution for selected categories
  • Tracks plan progress and conducts periodic reviews with customer
  • Supports the identification and development of selling strategies, tactics and solutions
  • Customizes sell-out presentations and other materials provided by the Customer Development Organization (CDO) to the needs of assigned customers
  • Prepare and present reports and management analysis to establish business plans. Report on the performance of the assigned business division against plan.
  • Presents plans, recommendations, initiatives to customer to gain approval
  • Manages commercial spend to achieve sales volume goals and trade spend goals


Your qualifications:

  • At least 5 years experience in sales in the SDA/MDA industry, at least two years in managing team,
  • Demonstrated Commercial Competencies: Master Shopper Understanding, Develop Winning Strategies and Plans, Successful cross functional team leadership
  • Demonstrated Leadership Competencies
  • Demonstrable record of success in a customer facing role
  • Understands customers and the selling process.

What you'll get in return

We're offering multiple opportunities for career development, like mentoring, coaching, and stretch assignments, with strong international exposure for dynamic profiles. Learning is fundamental to our culture. Through continuous learning, we are transforming the industry. You have the chance to learn every day and acquire new skills and perspectives through customized online programs and on-the-job experiences.

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